About us

The Truestorytelling Institute is the manifestation of years of work with storytelling as an agent for change in organisations and in personal and cultural interactions.

The Institute is also an academy and community for research in storytelling and change management. We have extensive experience from working with private and public organisations and NGO’s around the world,

We invite our friends, partners and students to share ideas, cases and concepts.

We offer powerfull certificate programs, along with courses and consultancy on sustainable issues.

Our mission is to enable our clients and partners to become True Storytellers and global ambassadors for True Storytelling.

Our vision is to make the world a better place through more truthfulness in organisations, workplaces and cultural interactions. We will do so through education and by providing an ethical path to sustainability.

This website is the twin sister to, where we present the ideas and values of true storytelling.

Here, you will find information about our certificate program, our courses and how to become a partner or sponsor to the organisation.

Feel free to reach out with any questions.

Looking forward to seeing you at one of our event or courses.

The True Storytelling Team

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“True storytelling is a great method if you are a leader and working with changes. It has helped me developed my own story as a leader and a private person. A story which support me to make ethical decisions when I am facing challenges and obstacles in work and life.”

– Mikael Bak, CEO Danish Shareholders organisation

“What is True Storytelling? It is speaking truth from the heart and making room for others to do the same; it is about active listening with ethical respect as the cornerstone, without pre-judgement or supposition clouding your view. The seven principles of True Storytelling will serve as an invaluable guide to managers and researchers working with change; it is a powerful tool.”

— Dr. Jim Sibel, CFO Accu-Trade, LLC, US/CA